Search
  • Jacob Fohtung

Trusts in building a Successful Brand!

The essence of building a brand is critical to developing a successful business. This comes down to 3 Trust Factors on developing a successful BRAND.


These Trusts is required on 3 levels as outlined below:

  1. Build Trust in your product or service by focusing on the solving your "potential" end users pain point or need. This in essence is developing a successful brand, without trust from your potential end users or customers, you won't be able to develop a product with a successful brand.

  2. Gaining Trust from your co-partner (founder), employees, interns, and any other stakeholders in your company such as angel investors and suppliers. Gaining the trust of these stakeholders is more than invaluable on ensuring that you can outsource certain functions that you are not great at. To your investors, you have to emulate confidence and a practical understanding of your product, the market as well as the industry.

  3. Last and the not the least, you have to TRUST yourself. It is imperative that you believe in your abilities while also being comfortable with your limitations. Trusting your gut feelings, skill sets, and experience lays the foundation of the culture of the company both in the short and long-term.


As always please let me know if you have any questions, and I am looking forward to hearing from you. I am also welcome to suggestions, and if there is anything that you're interested to allow me share about my writing experience .

I write about Venture Capital, Entrepreneurship, Emerging Markets, Podcasting, and More.


I organize 30 mins consulting with Entrepreneurs. Sign up here

I write blogs on business, investments, emerging markets. Any suggestions, please let me know here


I write about black trailblazers across the world. Please let me know if you want someone you know to be featured here

I started a community that brings together individuals who are passionate about Emerging Markets with a specific focus on Africa. Interested to join? Email me.



14 views

©2020 by Jamani Stories